Отслеживание AI-трафика в GA4 и Search Console

★ 6.6 · marketing

ai-traffic is a Claude Code skill that guides you through tracking AI-driven search traffic in Google Analytics 4 and Google Search Console. It covers three GA4 setup paths: an Exploration report using regex filters, a custom channel group that places AI Chatbots above Referral so sources match correctly, and a custom report saved to the Library. The built-in regex targets ChatGPT, Perplexity, Copilot, Gemini, Claude, DeepSeek, Poe, and more — platforms that GA4 often lumps into generic Referral or Organic traffic. Partial tracking of Google AI Overviews clicks via GTM and URL fragments is also covered. The skill is aimed at marketers and analysts who need to isolate AI referral traffic, compare engagement rates, and measure the real conversion impact of AI search channels.