Удержание клиентов в e-commerce

★ 7.8 · marketing

ecommerce-customer-retention is a Claude Code skill that helps e-commerce businesses reduce churn and drive repeat purchases through ready-made retention strategies. It covers post-purchase email and SMS flow design, loyalty and rewards program setup, subscription and auto-replenishment models, RFM customer segmentation, win-back campaigns for lapsed buyers, and review or referral program integration. Outputs are structured recommendations with actionable steps, industry benchmarks, and platform-specific guidance. The skill is a practical fit for Shopify stores and direct-to-consumer brands looking to grow customer lifetime value without relying solely on new customer acquisition.