Продвижение и оптимизация подкаста

★ 6.6 · marketing

podcast is a Claude Code skill that guides podcast strategy, SEO, distribution, and content repurposing across a crowded market of 3M+ active shows and 500M+ global listeners. It maps discovery channels by share — search engines (~32%), podcast apps (~28%), social media (~24%), and word-of-mouth (~16%) — and provides actionable optimization for each. The SEO section covers full or key-moment transcripts, episode-specific descriptions, titles capped at 60 characters, and PodcastEpisode plus PodcastSeries schema markup for rich search results. A dedicated repurposing plan turns episodes into short-form clips for TikTok and YouTube Shorts, blog posts, newsletters, and quotable social content. The skill is structured around three stages — planning, launching, and growing — making it useful whether you're starting a show or scaling an existing one.