Пресс-релиз в стиле Amazon по методологии Working Backwards
★ 7.5 · documentation
press-release is a Claude Code skill that generates an Amazon-style Working Backwards press release, articulating customer value before a single line of spec is written. It produces a ten-section document—headline, problem paragraph, solution framed around outcomes rather than features, a company-leader quote, boilerplate, and call to action—while actively avoiding internal jargon and vague claims like "revolutionizes productivity" in favor of specific, measurable outcomes. The skill treats the press release as a planning and alignment tool, not launch-day marketing copy: if a compelling narrative can't be written, the idea may not be worth building. It's designed for product managers and cross-functional teams who need to stress-test a product concept, align stakeholders on what a launch actually promises customers, or pitch a strategic bet to leadership before development begins.
- #product-strategy
- #messaging
- #working-backwards
- #go-to-market
- #stakeholder-alignment