SEO-аудит сайта и индексации

★ 6.8 · seo

Site SEO Audit is a Claude Code skill that audits technical foundations, on-page elements, and indexation to identify why a site ranks poorly or lost organic traffic. Reach for it when a site has disappeared from Google after an algorithm update, when pages are crawled but not indexed, when you're seeing a spike in crawl errors and don't know where to start, or when traffic dropped and the cause isn't obvious. The skill follows a prioritized framework: crawlability first (robots.txt, XML sitemap, canonical tags, redirect chains, soft 404s), then Core Web Vitals (LCP < 2.5 s, INP < 200 ms, CLS < 0.1), mobile-first readiness, HTTPS, and URL structure, then on-page — title tags, meta descriptions, heading hierarchy, content depth, and search intent alignment. One important caveat: web_fetch cannot detect JavaScript-injected JSON-LD (Yoast, RankMath, AIOSEO), so schema markup verification is delegated to Google Rich Results Test or Screaming Frog. Direction is diagnosis and actionable recommendations, not bulk page creation for keyword targeting (use programmatic-seo for that) or structured data implementation (use schema-markup). Works for any site type — SaaS, e-commerce, blog — with or without Search Console access.